Blog - The Email Marketing Mum
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Blog

The Email Marketing Mum / Blog (Page 2)
What an email marketing specialist can do for you.

What an email marketing specialist can do for you

Before hiring an email marketing specialist it’s important to know what they can do for you and your business. Here’s my top 5 things you should consider … 1. Finding you the right service provider Google ‘Best Email Service For Business In 2018’ and it returns 3 billion results. Add ‘Review’ to this and you get it down to just under 1 billion. My point is that the information out there is extensive and overwhelming. Ask around about which service provider your peers use and you’ll receive dozens of opinions, each one different from the last. Remember: Your business needs are different from someone...

Why is email so important

Email Marketing: 3 reasons why you need it

Email marketing – is it really worth the investment of time and money? If you’re sitting on the fence when it comes to email marketing, or you’ve started using it but aren’t entirely convinced that you’re doing it right (and it’s even making a difference!), then this post is for you. First things first… I’ll just get this out of the way – choosing whether or not to communicate with your customer’s via email actually isn’t up to you… it’s up to who your ideal customer is and their preferred marketing channel for receiving information from brands. This is extremely important if you personally...